Why You Should Invest In

Social Media?

"A brand is no longer what we tell the consumer it is – it is what consumers tell each other it is." - Scoot Cook​

Why Anemative for Social Media Marketing?

To stay relevant and competitive in a constantly changing market, businesses have to change the way they reach out to their audience and connect with them. To make a mark in the digital space, a deep understanding of user psyche, aided by analytic insights, engaging content and marketing automation is required across all digital channels.
At Anemative, we offer a suite of services to optimize your digital interaction. Our focus is on delivering exceptional digital experience to your audience thereby offering maximum bang for your marketing budget.

Save Time.

Get Engagement.

Grow Your Business.

Benefits of Social Media Marketing

Social Media Platforms

Facebook

  • Largest Social Media Platform. It has more than 2 Billion Monthly active, and around 61% of them are Americans between the ages of 25 and 54.
  • Reliable source for lead generation- It’s advertising platform can be easily customized to target specific audience/customers.  
  • Good platform for building relationships – It helps in showing the human side of your business, and turning leads into loyal followers and customers.
  • Flexible Content –We can post different type of content on facebook, but the key is content that shows a different side of your company.
  • Large Audience – Facebook is excellent for reaching large audience , but it’s important to remember that there’s also a great deal of competition.

Relationship

Facebook provides an easy source to interact with others and build relationship with clients.

Messaging

Facebook messaging allows conversation from groups to personal messaging.

Genuinity

Business page and personal profile has data by which you can conclude that profile is genuine.

Instagram

  • Large User Base – Over 800 million monthly users are active on the site.
  • Great for images and Short videos – More than 60 million photos are posted each day, and 1.6 billion daily “likes” are given.
  • Influencer Marketing There’s also a large number of influencers on the site with a massive amount of followers. And with the right plan, you can become an influential brand too.
  • Better Engagement – You need to post the right kind of content to stay relevant to current followers while also bringing in new ones.
  • Trusted by Businesses –With more than 25 million businesses actively using Instagram to market to their target audience. Moreover its a community that comes back time and time again

Influencers

Instragram is the best platform for influencer marketing.

Engagement

Has highest youth engagement, as 59% of users are between ages 18 and 29.

Best for

If your products and services are image-based, Instagram is a must.

LinkedIn

  • Professional Approach –LinkedIn is typically the choice platform for Professionals, B2B businesses, and especially if your goal is lead generation.
  • Lead Conversion – As LinkedIn statistics of companies acquired a customer through LinkedIn and of marketers feel that LinkedIn is the best place to win leads.
  • Builds trust – This is also an ideal platform for editorial content, and it can help you establish your company as a trusted leader in your field, build authority for your brand, and engage leads through conversations.
  • Refined Audience – The demographic on LinkedIn is also different than other sites because there are more users between the ages of than there are users under.

Connectivity

Being a platform dedicated to professional, one can connect with bosses and decision makers.

Understandibilty

Can get a better over view of the organisation as you can observe the activity of decision makers

Best for

If your products and services works on B2B model, then you should include Linkedin Marketing

Twitter

  • Instant Ineraction – Twitter is the go-to platform if your business is about immediacy, and if you want to reach out to followers with breaking news, announcements, important messages, and other in the moment information.
  • Trust – Moreover 52% of twitter users state they’ve bought a product they saw on Twitter first and 81% of users say Twitter is more influential than TV is on their purchasing decisions.
  • Content Based – Most Twitter users are under the age of 50, and the type of content that works best on this platform is easily digestible textual content, such as how to articles, listicles, and quotations. Images perform better on Twitter than video, but text-based content still reigns supreme.

Interaction

With tweets and messages, you can interact with others fairly quickly.

Trending

By posting about trending topics, you get a new audience to interact with.

Best for

Event management companies, content marketing.

Pinterest

Images are the name of the game when it comes to Pinterest, and this platform is great if you’re looking to drive sales because over 90 percent of users plan purchases using the platform. There are far more women on Pinterest than there are men, and it’s a graphics-heavy platform that lends itself to décor, food, art, fashion, wedding, travel, and other businesses that can leverage topics that produce beautiful and stunning photographs.

Our Proven 5 Step Methodology

A broken website is the worst thing that can happen to any online business. A detailed site assessment will tell you how your website can perform better on Search Engine Results Pages ( SERPs). Site auditing is also a challenging task as it involves a lot of technical expertise and know how of creating websites; in addition to that it also needs business knowledge to analyse the content and customer mindset who visit your website. While analysing your website, you also have to keep an eye on your competitors who are doing better in terms of their ROI (return on investment) and how they are bringing more vistors everyday. 

 

Anemative can help you audit your site, perform a detailed competitor analysis, report the areas that can be improved through immediately actionable steps and provide tips on how you can upgrade your site ranking.

Not everything that is posted on internet generates sales. Your content must be relevant to the audiences’ search intent, calling for action, optimised for Google search results and showing your expertise in the field. Be it a graphic or creative, an explainer video, blog, or content on your website, if its not connecting with the right audience, it will not help in your business growth. People end up spending a lot of money on Digital Marketing and endless hours in posting pictures, videos and blogs but at the end they don’t get the visibility that they deserve. In short, a content will start making sales for you when you encourage action amongst prospects through psychological targeting of the right audience. 

Anemative can help in preparing an effective Content Strategy suitable for your business that will boost organic traffic.

Unlike what most of the marketing agencies do, Social Media Marketing is not just about posting creatives and videos every day on all platforms. Effective Marketing starts with setting a Goal, defining your target audience, analysing your competitors and using a diversified content for every platform. To quote an example, LinkedIn is not meant for ‘On Sale’ posts and you will never be successful in selling Professional courses on Instagram. Knowing the audience, their age group, search intent and latest trends are keys to a successfull Social Media Marketing. All of this when done consistently will result in generation of leads and sales for your business.

Let Anemative be your guide in promoting your business. We take pride in our clients’ success as their stories motivate us to do more.

There are lots of tools available to automate activities like sending Email Newsletters, Scheduling Social Media Posts, Campaign Tracking, Nurturing your leads etc. If you don’t know about them already, there is a high chance you are spending a lot of money on agencies who are just doing that for you and earning easy money. These tools help you save a lot of time and effort which infact can be spent on expanding your core business. 

Also there are tools that allow you to track all the interactions that your customers made on your website, their first touchpoint, their source, demographics etc that can be analysed to create laser targeted marketing plans.

Anemative can help you find the right tools and can even train you so you can use them and have full control on your spends.

Smart phone usage accounts for 69% of time spent on digital media. Hence it’s very important to optimize your digital ads, web pages, images and other digital assets for mobile devices. Those engaging with your company online via mobile devices need to have the same positive experience as they would on desktop. This might mean reducing the length of your lead generation forms, social media images and even the content on your website. Ever wondered why all websites have content in the center of the page?

Anemative always creates mobile friendly content and campaigns that will drive user traffic on all platforms. Our reporting includes classification of users using various platforms that will help you analyse your audience better.

Our Social Media Marketing Plans

Basic Plan

  • Creating a Social Media Strategy
  • Management of Facebook and Instagram accounts
  • 2 Graphics Post per Week
  • 2 Story Video per Week

Advanced Plan

  • Creating a Social Media Strategy
  • Management of Facebook, Instagram and Twitter accounts
  • 2 Graphics Post per Week
  • 2 Story Video per Week
  • 2 Blogs/Articles per Month
Popular

Premium Plan

  • Creating a Social Media Strategy
  • Management of Facebook, Instagram, Twitter and Linkedin accounts
  • 3 Graphics Post per Week
  • 3 Story Video per Week
  • 4 Blogs/Articles per Month
  • Managing Social Media Ads

Let's get started

info@anemative.com

+91 8511 576 745 (India)
+61 457 009 050 (Australia)

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